Preliminary Site Brief

We are going to create a website for a new school called Tensor Park High.  From carrying out a survey on what people would prefer to see, we found that simple layouts were the most common choice, due to it being easy to use rather than a website that is too overcrowded.  Our survey also suggested that sticking with the school colours would be conventional because it will be easily identifiable and stand out from other schools.  The website should be relatable to the students and the parents so has to meet everyone’s needs, with separate student / teacher areas, clear headers and alternative photographs of the school or students activities as a slide show on the main page to set the environment (with links to more pages).  We will also have links to subject areas, as this will be on e of the main functions the website is used for.  ‘Contact Us’ information and ‘News & Events’ links will also be available.

Survey

Interviewee’s name
Age	15 - 20	20 - 30	30 - 40	40 - 50	50 - 60	60 - 70	70 - 80
Gender	M	F
Ethnicity
Salary	15 - 20	20 - 30	30 - 40	40 - 50	50 - 60	60 - 70	70 - 80
Job	Professional	manager	skilled	semi-skilled	unskilled	unwaged	student or pensioner
Religion
First letters of postcode

1.    Rate these websites in order of preference

School	Rating
Bishop Justus	1	2	3	4	5
Bullers Wood	1	2	3	4	5
Hayes	1	2	3	4	5
Eton	1	2	3	4	5

2.    Who do you think would be the most likely audience to be reading a school website?

Teachers	Students	Parents	Grandparents

3.    School websites are often used by (please circle your choice):

Parents looking for schools for their children	Agree Strongly	Agree Somewhat	Don’t Know	Disagree Somewhat	Disagree Strongly
Parents checking up on the school their child is at	Agree Strongly	Agree Somewhat	Don’t Know	Disagree Somewhat	Disagree Strongly
Students doing homework and contacting their school	Agree Strongly	Agree Somewhat	Don’t Know	Disagree Somewhat	Disagree Strongly
Teachers interacting with parents and students	Agree Strongly	Agree Somewhat	Don’t Know	Disagree Somewhat	Disagree Strongly
Prospective teachers looking for jobs	Agree Strongly	Agree Somewhat	Don’t Know	Disagree Somewhat	Disagree Strongly

4.    Rank these website designs from 1-5. You can use the same number more than once.

School colours	Plain colours	Bright colours	Plain fonts	Fun fonts

5.    Rate how important these things are in a website

Informative facts about the school	1	2	3	4	5
Opportunity for parents to contact teachers	1	2	3	4	5
Photos, video and other media	1	2	3	4	5
Interactiveness	1	2	3	4	5
School events and results	1	2	3	4	5